Deakin's Bachelor of Commerce/Bachelor of Communication (Public Relations) empowers you to solve commercial problems of the future in a world where reputation is everything.

Learn to think more critically as you gain a strong foundation in all aspects of commerce at Deakin's world-class business school. The commerce stream will equip you with technical skills and professional capabilities to solve real commercial and community issues. At the same time, learn how to build, manage and change the reputation of brands and coordinate relationships between organisations, agencies and the public. Both degrees offer opportunities to get involved in hands-on learning including international and domestic internships, work placements, exchanges and overseas study tours. Enter the workforce with a unique skill set sought-after by organisations.

Course structure:

To qualify for the award of Bachelor of Commerce/Bachelor of Communication (Public Relations), students must complete 32 credit points plus the compulsory 0-credit point module, MAI010 Academic Integrity Module.

Career outcomes:

As a Bachelor of Commerce/ Bachelor of Communication (Public Relations) graduate, you’ll be ready for a variety of career opportunities including:

accountant

economist

financial planner

human resource manager

marketing manager

account manager

account executives

advertising copywriters

advertising account managers

customer relations officers

community relations officers

customer relations managers

government relations officers

communication and stakeholder relations

marketing and communications coordinator

media and communications advisors

media relations advisors

public relations officers

social media account managers

digital content coordinators

digital communications specialists

event management officers