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O que eu aprenderei?

Marketing is about attracting customers. It’s about identifying a unique product, branding it, and then communicating it in a way that makes customers want it.

Through UNB’s Marketing program, you’ll learn how to identify, brand, and communicate products and services to customers. You’ll explore key areas of marketing, such as public relations, advertising, promotions, product development, pricing, and distribution. Marketing courses focus heavily on entrepreneurship and real-world marketing applications so that you’ll gain real world experience and perspectives.

At UNB’s Fredericton campus you can specialize in marketing by completing an honors or concentration. You’ll have the flexibility to combine Marketing with any other discipline in any other faculty. For example, you could complete honours in Marketing and a major in Multimedia Studies from the Bachelor of Arts (BA) program.

Learn from top-notch instructors recognized nationally and internationally for teaching and research. Our small class sizes mean greater access between you, your instructors, and your peers.

Skills you will acquire:

Identify customer needs through market research

Develop research methodologies

Analyze, interpret, and present data

Implement marketing strategies to promote products and services

Plan and execute marketing plans

Understand issues related to international trade, foreign trade, exporting and importing regulations, negotiation practices, financial issues, and international public relations

Understand consumer behavior, e-marketing, international marketing, marketing strategy, and marketing research

Careers

Account Coordinator/Manager

Climate Change Coordinator

Print/Online Media Coordinator

Copywriter

Content Developer

Market Researcher

Freelance Writer

De qual departamento farei parte?

Faculty of Business Administration

Opções de estudo

Período integral (4 anos)

Valores
CAD$8.694,00 (R$ 34.436) por ano
International Differential Fee: CAN $10,046

*O preço é estimado e tem caráter informativo, por favor, verifique esta informação com a instituição.

Data de início

7 Setembro 2022, 9 Janeiro 2023

Localização

Saint John Campus

100 Tucker Park Road,

SAINT JOHN,

New Brunswick (NB),

E2L 4L5, Canada

Período integral (4 anos)

Valores
CAD$8.694,00 (R$ 34.436) por ano
International Differential Fee: CAN $10,046

*O preço é estimado e tem caráter informativo, por favor, verifique esta informação com a instituição.

Data de início

7 Setembro 2022, 9 Janeiro 2023

Localização

University of New Brunswick

Fredericton Campus,

3 Bailey Drive,

FREDERICTON,

New Brunswick (NB),

E3B 5A3, Canada

Requisitos de admissão

Para estudantes do(s)/da Estados Unidos

High school students applying to undergraduate programs at the University of New Brunswick. USA: General Certificate of Secondary Education with grades of A or B. Applicants who have completed Grade 12 of an accredited high school program must satisfy UNB's minimum program-specific requirements (minimum B average). Criteria such as academic standing, rank in class and SAT scores may also be used to determine a candidates admissibility. ACT scores are not required. International students require the following English language proficiency minimum scores for direct entry into most academic programs: IELTS 6.5, TOEFL iBT 85, CAEL 60, or Pearson Vue Test 59.

Para estudantes internacionais

High school students applying to undergraduate programs at the University of New Brunswick must meet the following three sets of requirements in order to be considered for admission.

The University of New Brunswick accepts qualified applicants from all countries. Entry requirements may vary from country to country.

English language proficiency requirements:

TOEFL IBT with a minimum overall score of 85
IELTS or IELTS Indicator with a minimum overall score of 6.5
CAEL CE or CAEL Online with a minimum overall score of 60
Pearson Vue Test with a minimum score of 59
Cambridge English Assessment C1 advanced or C2 proficiency with a minimum score of 176
Duolingo with a minimum overall score of 115

Application Deadline: Fall term (September start) — apply before June 1; Winter term (January start) — apply before Oct. 1; Summer (various start dates from May–August) — apply before Feb. 1

Opções de Pathways

Oferecidas por outros parceiros

Esta universidade aceita cursos preparatórios de
  • Confederation College
  • Canadore College
ADICIONAR AOS MEUS FAVORITOS

Sobre University of New Brunswick

A UNB é uma importante universidade de pesquisa e inovação com foco no sucesso empreendedor e tem a 3º maior média de graduados no Canadá.

  • Mais de 75 cursos de graduação e pós-graduação
  • Dois campi na cênica província de New Brunswick
  • Proporção de 15 alunos por professor
  • 1 em cada 2 alunos de ensino médio recebe uma bolsa de estudo

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