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Aviso sobre Covid-19: Este curso começará online e posteriormente continuará no campus quando possível. Saiba mais.

O que eu aprenderei?

In today's competitive job market students need an advantage. As a student in this advanced diploma program, you will integrate academic studies with practical, creative and analytic skills integral to all types of businesses.

The program presents great career opportunities for those who are creative, intuitive, disciplined, problem solvers with above average analytical and communication skills. Graduates will be prepared for leadership roles and careers in advertising, brand development, selling, online marketing, entrepreneurship, new media marketing, research and many other rewarding choices. This hands-on program takes a project-oriented approach and provides opportunities to work with real-world clients. As an advanced diploma, focus is placed on ensuring graduates can perform a number of more complex functions including applying principles of financial analysis and control, using analytical and evaluation skills to support a variety of management functions, development of integrated marketing plans that drive towards business goals and objectives and embracing new technology. Instructors are experts in their disciplines and use interactive approaches to enrich the learning environment. The program provides marketable skills, validated by ongoing input from an advisory committee of marketing experts.

The 3-year Marketing program has one of the highest direct employment rates in the College.

Program Outcomes

  • Develop an integrated marketing communication strategy for marketing products, concepts, goods, or services based on an identified target market.
  • Develop pricing strategies which take into account perceived value, competitive pressures, corporate objectives, and cost analysis.
  • Develop strategies for the efficient and effective distribution of products, concepts, goods, and services.
  • Determine strategies for developing new and modified products, concepts, goods, and services that respond to evolving market needs.
  • Evaluate results of marketing activities using criteria related to budgeted sales, costs, profits, and other appropriate criteria.
  • Formulate and prepare a marketing plan including marketing objectives, marketing mix, marketing strategies, budgetary considerations, and evaluation criteria.
  • Project the impact of a marketing initiative using quantitative information.

Careers

This program prepares graduates for work in marketing, social media marketing, professional sales, retail and general business administration positions in a wide variety of technology, industrial, commercial, retail, and service organizations in domestic and international locations.

De qual departamento farei parte?

School of Business

Opções de estudo

Período integral (3 anos)

Valores
CAD$13.350,00 (R$ 53.041) por ano

*O preço é estimado e tem caráter informativo, por favor, verifique esta informação com a instituição.

Data de início

Esperado Janeiro 2023

Localização

Conestoga College

Doon (Kitchener) Campus,

299 Doon Valley Drive,

KITCHENER,

Ontario (ON),

N2G 4M4, Canada

Requisitos de admissão

Para estudantes internacionais

Ontario Secondary School Diploma (OSSD), or equivalent, or 19 years of age or older with mature student status.

Students must have 6.0 IELTS (with no band less than 5.5); and TOEFL iBT score of 80.

Effective September 2021, applicants with transcripts from institutions where the language of instruction is not English must demonstrate English language proficiency with a minimum test score on one of the following language proficiency tests or equivalent scores from another internationally recognized English language test:

IELTS overall band of 6.5 with no band less than 6.0

TOEFL iBT 88

CAEL 70, no sub-test band score less than 60

PTE Academic 58

Conestoga English Language Test (CELT) Band 6

Os requisitos para o IELTS podem variar de acordo com o curso que você escolher.

ADICIONAR AOS MEUS FAVORITOS

Sobre Conestoga College

Como uma das faculdades públicas de crescimento acelerado no Canadá, a Conestoga é o lugar ideal para futuros profissionais e alunos aplicados.

  • Situada em um centro de negócios e inovação, perto de Toronto
  • Excelentes resultados de empregabilidade dos graduados
  • Taxa de satisfação de mais de 90% de graduados e empregadores
  • Mais de 200 programas de estudo, incluindo 63 cursos co-op

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