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O que eu aprenderei?

In an ever-changing business landscape shaped by increasingly competitive markets, the entrepreneurial mindset is crucial for managers to bring about creative changes and growth. This program explores the main components of innovation and new venture creation and provides an insight into entrepreneurial endeavor and the conditions within which it can be cultivated effectively. Focusing on the development of creative thinking and executive skills, students will discover entrepreneurial challenges and solutions, while taking the opportunity to evaluate and conceptualize business models.

Note: We are applying an innovative on-campus hybrid learning approach which prioritizes classes on campus and combines the best of face-to-face and virtual learning. We are offering several on-campus start dates and the opportunity for students to begin online and come to campus later. Alternatively, students can study 100% online.

Career Options

The EU Master in Innovation & Entrepreneurship is designed to foster a creative and entrepreneurial mindset. Graduates of this master may be interested in the following careers.

Company Founder

Company founders are creators of enterprise. They develop business ideas and take them to market. With an entrepreneurial mindset, company founders take on the risks involved in establishing a new company. To be successful, these professionals raise funding and develop a strong business plan to generate support for their venture. This will include determining resources during the initial stages of the business, sales forecasting and costs analysis, among others.

Company founders are typically curious and challenge the status quo. All-round business knowledge is key to their success as well as good interpersonal and selling skills.

Customer Experience Manager

Customer experience managers are tasked with optimizing and ensuring positive interactions and experiences between an organization and its clients for long-term loyalty. Professionals in this field will create a strategy that typically focuses on customer touch points. They regularly track and monitor sales, marketing and customer service operations and carry out surveys for customer feedback. They will recommend actions to improve client satisfaction. Customer nurturing will fall under the tasks of these professionals. The creation and implementation of omni-channel marketing actions are necessary for this job position.

Customer service managers are client-focused and creative. They should possess good communication and marketing skills as well as people management abilities.

Innovation Consultant

Innovation consultants are contracted by organizations to help them get ahead of the innovation curve for mid-to long-term sustainability. They are specialized professionals with project areas ranging from social media to product development, operational improvement and IT systems, among many others. Innovation consultants are valuable to companies as they offer new perspectives to current business and are up to date with the latest market and industry trends. Their tasks involve identifying areas for improvement within an organization and creating state-of-the-art proposals.

Business Development Manager

Business development managers will create and implement business plans to grow a company. They will look for opportunities in current markets by expanding to new sectors or will look for opportunities overseas. Knowledge of local culture, language, government regulations, competitors and markets are required to succeed in international markets. They will look to expand the current client portfolio and make new contacts. Competitor and market information must be collected and analyzed by a professional within this area.

Opções de estudo

Período integral (1 ano)

Valores
€13.800,00 (R$ 71.879) por ano
€4,600 per term
Data de início

3 Outubro 2022

Localização

EU Business School

EU Barcelona,

Diagonal Campus, Diagonal 648 bis,

Barcelona,

08017, Spain

Período integral (1 ano)

Valores
€13.800,00 (R$ 71.879) por ano
€4,600 per term
Data de início

3 Outubro 2022

Localização

EU Munich

Theresienhöhe 28,

Munich,

MUNICH,

80339, Germany

Requisitos de admissão

Para estudantes do(s)/da Estados Unidos

1 certified copy of bachelor's degree and transcripts; Applicants must also meet one of the following: A GPA of 3.0 on a 4.0 scale; A satisfactory score on the GMAT or GRE. Proof of English level: TOEFL score 89 (internet-based), 233 (computer-based); IELTS 6.5; CAE C1 with a minimum score of 176; PTE score 59; English native or equivalent

Para estudantes internacionais

1 certified copy of bachelor's degree and transcripts

Applicants must also meet one of the following:

A GPA of 3.0 on a 4.0 scale
A satisfactory score on the GMAT or GRE
An interview with the academic dean

Proof of English level: TOEFL score 89 (internet-based), 233 (computer-based); IELTS 6.5; CAE C1 with a minimum score of 176; PTE score 59; English native or equivalent

Os requisitos para o IELTS podem variar de acordo com o curso que você escolher.

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