The sports market is a multibillion-dollar industry, experiencing rapid expansion in regions such as China, Russia, Brazil and the Middle East. The industry offers diverse and dynamic opportunities to graduates, ranging from professional sports to managing events and corporate sponsorship. Professionals who want to work in this field require an innovative, creative mindset and an increasingly specialized skill set. This program prepares students to meet these challenges through courses in sports marketing and management, and financial management as applied to sport and sponsorship.
Note: We are applying an innovative on-campus hybrid learning approach which prioritizes classes on campus and combines the best of face-to-face and virtual learning. We are offering several on-campus start dates and the opportunity for students to begin online and come to campus later. Alternatively, students can study 100% online.
Career Options
The MBA with a major in sports management provides students with comprehensive knowledge of business disciplines as well as specific skills in the sports industry. Graduates of this MBA program may be interested in the following careers.
Athletic Director
Athletic directors generally oversee all aspects of an athletic program, including hiring coaches, scheduling, budget preparation, promotion, compliance, and facility management. Athletic directors could oversee sports programs at high schools, colleges, universities as well as higher professional clubs.
Professionals need to have good leadership, communication, organizational and interpersonal skills.
Ticketing Manager
A ticketing manager oversees the operations of box office management and all staff concerned with ticketing. They are responsible to the venue owner and the organizations that organize sporting events. They establish and maintain an effective and efficient ticketing system, generally automated through computer software and puts policies and procedures in place for the exchange of tickets, seat assignments, refunds and mechanisms for identifying counterfeit tickets.
People in this profession should be highly detail-oriented with excellent communication abilities.
Stadium Operations Manager
A stadium manager is responsible for managing all the activities of a stadium, arena or sports facility. They are responsible for the day-to-day operations involved in running a sports facility, including safety-related issues, ground cleanliness, maintenance and technical troubleshooting. Stadium managers ensure their facilities are in top condition to successfully host large sporting events.
Stadium operations professionals need to be highly organized. They also require good leadership and communication skills.
Sports Publicist
Sport publicists are public relations specialists who work for professional and amateur sports teams or individual professional athletes. They handle daily press operations, media relations, set up interviews with players, write press releases and social media posts. Those working for sports personalities enhance their client's image through positive media coverage and branding.
Professional sports publicists must have excellent organizational, interpersonal and communication skills.
Esperado Março 2024
EU Munich
Theresienhöhe 28,
Munich,
MUNICH,
80339, Germany
Esperado Março 2024
EU Business School
EU Barcelona,
Diagonal Campus, Diagonal 648 bis,
Barcelona,
08017, Spain
1 certified copy of bachelor's degree and transcripts
Applicants must also meet one of the following:
A GPA of 3.0 on a 4.0 scale
A satisfactory score on the GMAT or GRE
An interview with the academic dean
Proof of English level: TOEFL score 89 (internet-based), 233 (computer-based); IELTS 6.5; CAE C1 with a minimum score of 176; native English speaker or equivalent
Os requisitos para o IELTS podem variar de acordo com o curso que você escolher.