This programme prepares students to enter the challenging field of international business management. The curriculum focuses on the strategic business development of organisations operating across borders and the political, cultural and economic challenges faced in the global marketplace. The dissertation allows for self study and for students to further specialise on a specific area of interest. This is for students who intend to make their management careers in the industry and wish to be best placed to achieve rapid promotion.
22 week internship placements can be taken after each semester of study. To complete the BA programme, a student must have completed a minimum of 12 months of placements in total.
Core Units:
Continuous Professional Development Credits: 10
Applied Research Credits: 10
Global Marketing Management Credits: 20
Digital and Social Media Management Credits: 10
Pathway Units:
Global Business and Strategy Credits: 20
Sustainable Business in Society Credits: 20
Pathway Dissertation Credits: 30
Esperado Novembro 2024
IMI International Management Institute
Seeacherweg 1,
KASTANIENBAUM,
Luzern,
6047, Switzerland