Please note that the information provided relates to the current academic year and is subject to change without notice by Sheffield Hallam University.Please check the Sheffield Hallam University website for the latest information.**Course Summary**- Learn the ins and outs of the food industry — studying both manufacturing and retail perspectives.- Gain the practical experience and theoretical knowledge that food marketing requires.- Benefit from excellent graduate career opportunities — whether in management, buying, marketing or development.This course allows you to delve deeper into an exciting industry. You'll tackle food marketing and product development from a range of angles and perspectives — preparing for a rewarding career.**How you learn**The degree provides you with the expertise that you need to pursue a career in food marketing, business management or food product design and development. There is an emphasis on critical and creative thinking — you'll learn how quick responses can make every difference in the food industry, and you'll develop the analytical, technical, commercial and professional skills that you need for them. Students will learn to identify market niches and satisfy consumer demand; gaining valuable business and management acumen.You learn through- lectures- seminars- practical sessions in state-of-the-art facilities- guest lectures from leading industry professionals- problem based learning- workshops- a live consultancy project in the final year- self-directed learning activities**Applied learning****Live projects**There are numerous real-world studies and projects that are undertaken throughout the course. These give you useful real-world experiences, and an opportunity to make industry contacts.**Work placements**You will have the opportunity to arrange a year-long work placement in between your third and fourth years. This gives you a real-world experience to prepare you for your future career. Due to our strong relationships with regional, national and international employers, we can help you to secure a great placement opportunity and support you while you are there. Previous students have gained placements at organisations such as Tesco, Asda, Sainsbury's, Morrisons, Bakkavor, Greencore, Unilever, GSK and Samworth Brothers.**Networking opportunities**Industry professionals from a variety of disciplines present guest lectures and lead workshops giving you subject knowledge across a variety of modules throughout the course. You will have the opportunity to meet employers as part of the placement process, at employment fairs, and during practical work based projects. You also work on a live consultancy challenge during the final year, where you are given a brief from an industry partner, which requires you to design, plan and deliver solutions to real food marketing problems.

College of Business Technology and Engineering