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O que eu aprenderei?

You’ll engage with businesses of all types and sizes and learn more about marketing in the commercial world. You’ll learn the range of marketing practices, respond to commercial design briefs and engage directly with businesses. You’ll focus on marketing communication, marketing research, international strategic marketing, digital-marketing and brand management as well as learning to understand customers and their needs. Modules include: International Strategic Marketing, Marketing Communications, Digital Marketing, Brand Management

The vocational focus of this course means it’s perfect if you’re looking to move into marketing or if you want to build upon existing marketing expertise.

Study style

Assessments involve you developing academic arguments as well as marketing writing, advertising design and marketing campaign development skills.

The course culminates in a dissertation or a marketing case project, enabling you to specialise in an area of marketing that you find particularly fascinating, and which you may wish to pursue in your marketing career.

If you have a relevant postgraduate diploma or professional award (such as the Chartered Institute of Marketing (CIM) Professional Postgraduate Diploma), then you may be able to join this programme at an advanced level.

Possible careers

Graduates from this course can go on to work in:

  • market research
  • marketing management
  • marketing communications
  • brand management
  • customer relationship management.

De qual departamento farei parte?

Business School

Opções de estudo

Período integral (1 ano)

£10.000,00 (R$ 64.433) por ano
Esta é uma taxa fixa
Data de início

Setembro 2022, Setembro 2023


Oxstalls Campus

Oxstalls Campus, Oxstalls Lane,




GL2 9HW, England

Requisitos de admissão

Para estudantes do(s)/da Estados Unidos

For Doctorate and PhD admission, applicants must have successfully completed a master's degree with a good grade in a related subject field or hold relevant work experience. In addition some programmes may require work experience and/or a strong portfolio of work. Applicants are expected to submit a research proposal. IELTS 6.0 overall with no less than 5.5 in any component.

Para estudantes internacionais

At least a 2.2 honours degree equivalent in this subject area. We will consider a comparable professional or postgraduate qualification. Relevant work experience will also be taken into consideration. EU and international students need IELTS 6.0 overall (no less than 5.5 in writing and in any other band) or equivalent. TOEFL: Reading - 20; Writing -19; Listening - 19 Speaking - 22; Total - 80.

Os requisitos para o IELTS podem variar de acordo com o curso que você escolher.


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