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O que eu aprenderei?

Overview

Accredited by the Chartered Institute of Marketing (CIM) this specialist course examines current global marketing issues and aims to provide the skills you will need to stay at the forefront of this discipline throughout your career.

Your studies will extend your awareness of the complex, dynamic and sometimes hostile international business environment.

The main thrust of this programme is to equip future marketing managers with the knowledge and understanding to make and implement marketing decisions for the international arena. This course enables you to apply theoretical frameworks and principles to the practical work environment.

Employability

This Masters degree is designed to produce graduates with advanced expertise. You may find employment in middle to top management positions in manufacturing, service and public sector enterprises with operations abroad. Successful students enter into different types of organisations including multinational and global companies, public sector organisations, charities and start-ups.

Our graduates are undertaking a variety of roles including marketing management, international brand management and market research analysts, fund raising and events management, product managers, and account management, public relations, advertising and communications agencies and digital marketing management.

Teaching and learning

You will gain practical evaluative and problem solving skills to equip you for more senior roles in marketing management. The taught component of the course will provide you with the most current thinking in marketing management, including marketing science, changing consumer behaviour, new media and the communications process, pricing across borders, and marketing in emerging markets amongst others. You will be given the opportunity to develop an individual approach to research enabling you to specialise in a particular field of marketing.

De qual departamento farei parte?

Business and Enterprise

Opções de estudo

Período integral (1 ano)

Valores
£16.550,00 (R$ 104.219) por ano
Esta é uma taxa fixa
Prazo para inscrição

4 November 2022

Data de início

Janeiro 2023

Localização

Southwark Campus

103 Borough Road,

Kensington and Chelsea,

London,

SE1 0AA, England

Requisitos de admissão

Para estudantes do(s)/da Estados Unidos

To apply for a postgraduate course at LSBU you need to have a Bachelor's Degree from an accredited College or University with a GPA of 2.8 or higher (on a 4.0 scale). IELTS: 6.5 (with no component below 5.5).

Para estudantes internacionais

Bachelor degree equivalent to UK Second Class Honours Lower Division in a related subject. Required English language skills to undertake this programme: Academic IELTS 6.5 (with min score 5.5 in Listening and Reading, min 6.0 in Speaking and Writing) or equivalent.

Os requisitos para o IELTS podem variar de acordo com o curso que você escolher.

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