MSc Marketing (Research)

Reino Unido

1

O que eu aprenderei?

The MSc (research) in Marketing programme offers a short taught component followed by a longer research phase. Taught modules allow you to broaden, as well as deepen, your knowledge of research methods whilst undertaking your own research and developing a set of transferable professional skills.

Birmingham Business School has been placed 17 out of 101 business schools in the Research Excellence Framework (REF) 2014, according to the Association of Business Schools. 68% of our research activity was judged to be 'world-leading' (4*) or 'internationally excellent' (3*) according to the national REF results. This ranking puts us ahead of Aston, Cranfield, Edinburgh, Oxford and a range of other UK Schools.

Doctoral researchers will be capable of analysing a range of data using a range of qualitative and quantitative techniques. They will be able to explain theories underlying different approaches to social science research. Doctoral researchers are expected to participate to the fullest possible extent in the life of the Department of Marketing and the Business School. This means attending seminars organised by the Department of Marketing and more widely in the Business School thereby helping expose doctoral researchers to new ideas emanating from outside their own area of specialisation. It also requires actively participating in PhD workshops and conferences organised by the Department of Marketing, the Business School and Graduate School as well as institutions outside the University of Birmingham.

Ultimately all doctoral researchers will have the ability to characterise and solve business and marketing problems using advanced research tools. They should be able to derive policy implications from their research and communicate these to policy makers, practitioners and other academics in a manner which is comprehensible. They will also be able to peer review others’ research and offer constructive criticism; and to extend the frontiers of the discipline through their own innovative research.

Doctoral researchers may choose to become academics, work in Government, businesses, supranational organisations or in the research arms of major financial institutions. They are expected to achieve a substantial understanding of contemporaneous marketing and business issues enabling them to take a lead in ongoing debates within society. They will be aware of and understand the function of related institutions at both a national and international level.

De qual departamento farei parte?

Birmingham Business School

Opções de estudo

Período integral (1 ano)

Valores
£22.380,00 (R$ 140.988) por ano
Esta é uma taxa fixa

*O preço é estimado e tem caráter informativo, por favor, verifique esta informação com a instituição.

Data de início

30 Setembro 2024

Localização

University of Birmingham

Edgbaston,

Birmingham,

B15 2TT, England

Requisitos de admissão

Para estudantes internacionais

The Business School's entry requirement is a good honours degree (first or upper second class honours) awarded by a recognised University in an appropriate subject, and a merit in a relevant Master’s degree. We usually ask students for an average of 65 in the taught component of their Masters. Students need to have an IELTS 7.0 with no less than 6.5 in any band is equivalent to: TOEFL: 95 overall with no less than 22 in any band; Pearson Test of English (PTE): PTE Academic 67 in all four skills; Cambridge English (exams taken from 2015): Advanced or Proficiency – minimum overall score of 185, with no less than 176 in any component

Os requisitos para o IELTS podem variar de acordo com o curso que você escolher.

Opções de Pathways

Oferecidas por outros parceiros

Esta universidade aceita cursos preparatórios de
  • Kaplan International College (KIC) London
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Sobre University of Birmingham

A universidade é conhecida mundialmente por suas pesquisas pioneiras e descobertas inovadoras que impactam a sociedade internacional.

  • Uma das melhores universidades de pesquisa intensiva do mundo
  • Com sede na cidade mais jovem da Europa
  • 5 faculdades com centenas de opções de estudo
  • Muito suporte ao estudante internacional

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