Strategic Advertising and Marketing Communications, MA

Reino Unido

4

O que eu aprenderei?

This MA in Strategic Advertising and Marketing Communications enables graduates and professionally qualified managers to expand their knowledge of marketing communications. Students interested in a career in public relations also have the option to gain a public relations endorsement of their degree title. The course will develop your understanding of communications planning, consumer decision-making, and traditional and new media. You'll study advertising and promotional strategies, marketing, branding, how to manage direct and digital marketing relationships, and ways to get inside the customer's mind. This degree prepares you to meet the challenges of a changing marketplace, so you emerge ready to enter a range of marketing and communication and public relations roles.

Graduates of this degree are currently working as communications consultants and and managers for communications agencies and companies such as PricewaterhouseCoopers (PwC), Co-op Group, MobiSystems Inc, NBC Universal Media, as well as various private companies, non-profits and government organisations around the world.

De qual departamento farei parte?

Marketing, Events and Tourism

Opções de estudo

Período integral (1 ano)

Valores
£17.275,00 (R$ 108.828) por ano
Esta é uma taxa fixa

*O preço é estimado e tem caráter informativo, por favor, verifique esta informação com a instituição.

Data de início

Setembro 2024

Localização

University of Greenwich (Greenwich Campus)

Old Royal Naval College,

King William Walk,

London,

Greenwich,

SE10 9LS, England

Requisitos de admissão

Para estudantes internacionais

You should have an undergraduate degree in a relevant subject at 2.2 or above, or equivalent qualification, from a recognised university or higher education institute and some marketing experience. Alternatively, you should have marketing management experience and a professional qualification equal to the Chartered Institute of Marketing's Diploma in Professional Marketing. IELTS 6.0 with a minimum of 5.5 in each component.

Os requisitos para o IELTS podem variar de acordo com o curso que você escolher.

ADICIONAR AOS MEUS FAVORITOS

Sobre University of Greenwich

Os cursos da Universidade de Greenwich preparam os alunos com competências profissionais e confiança necessária para alcançar coisas extraordinárias.

  • Entre as universidades mais sustentáveis do país
  • Melhor classificação em qualidade de curso
  • 96% dos alunos e dos ex-alunos recomendam a universidade
  • 91% de empregabilidade dos estudantes após a graduação

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